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PLAYin CHOC is an innovative, premium and award-winning manufacturer of vegan organic eco-friendly toys and chocolates. Its products are allergen-free, plastic-free, 100% organic and inspire creative play. Since its launch, PLAYin CHOC has sold approximately 50,000+ units in 21 countries. Additionally, potential stockists for its products are estimated at 100,000 in the UK and 1 million globally. Now, PLAYin CHOC is planning to take its product to the market via high-end food supermarkets; independent food, confectionary and gift shops; travel retail market; direct to the consumer via subscription; and international distributors. Funds raised will be used to increase growth by securing larger and permanent premises and intensify targeted marketing at trade & consumer shows and online.

  • £281,480
    raised of £250,000 goal
  • Expired
    11 Jun 2019
  • Please Login to see equity offered
    maximum equity offered
  • 192
  • 15.15%
    equity offered
  • £1,400,000
    pre-money valuation
  • 29/09/2016
    incorporated 3 years ago
  • Crowdcube
  • Manufacturing and Retail EIS SEIS
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